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The importance of Early Birds on Kickstarter

What is the importance of early birds in Kickstarter campaigns? It surely feels good to catch one as a backer, it makes the experience more enjoyable and wholesome. But are they worth it for creators? What are early birds for Kickstarter? The idea of an early bird on Kickstarter is fairly simple: the creator offers an incentive to backers that get on board at the beginning of the campaign. This incentive can be a discount, or some extra gadget to some or all pledge levels. Kickstarter and Indiegogo allow a…

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Kickstarter Fulfillment: where things go wrong

Your campaign was successful. You celebrated, thanked everyone, wait impatiently to receive the money and then for production. All done? No, the hardest part is about to come: Kickstarter fulfillment. Fulfilling a project in the smoothest way possible is crucial for your reputation, and bumps along the line can damage the future of your business. Here what I learnt from my campaign, the mistakes I made, and what you can do to make sure your Kickstarter fulfillment is a success. Why is Kickstarter fulfillment hard? The hardest part of the…

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Getting quotes for a crowdfunding campaign

You are designing your crowdfunding. Even though you have been procrastinating forever, it is time to actually get quotes. Getting quotes for a crowdfunding campaign is much harder than it looks, but it is a great opportunity to create a first bound with future partners, and understand whether you want to entrust them with your dream or not. Getting quotes for a crowdfunding campaign: how many do I need? Whenever you are working on figuring out the budget for a crowdfunding campaign, there are usually several players you will need…

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Skills needed to design a deck of playing cards

The skills needed to design a deck of playing cards are many and very diverse. Obviously it is important to know something about design, but many creators overlook the marketing part. This article tries to summarize all the skills needed to design a deck of playing cards, and sell it on Kickstarter or elsewhere. Skills needed to design a deck: Design The first thing that should come to mind is that the deck needs to be designed. Designing a deck means, at the very least, take standard faces and customize…

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EU friendly Kickstarter: an absolute necessity?

Any collector that lives outside of the US knows the issue with shipping costs and custom fees. As an Italian, I am especially aware of the European situation, and how badly customs can hit your wallet if you are not careful. EU friendly is an interesting concept that tries to take care of custom fees. What is an EU friendly Kickstarter? First things first, it is important to define a EU friendly Kickstarter campaign. Simply put, EU friendly is a concept that means that rewards for a Kickstarter campaign are…

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